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200 MQL's in 12 weeks

Scaling quickly across multiple regions takes more than volume.
With targeted messaging and tighter audience control, we helped Stratus boost engagement and sharpen their pipeline.

About Stratus

Stratus is a leader in reliable infrastructure solutions, providing simple, protected, and autonomous platforms that keep critical applications running without disruption. Their technology powers industries where downtime isn’t an option — from manufacturing to financial services and beyond.

The challenge

Stratus was looking to scale lead generation in key global markets, but they wanted more than just numbers. They needed a targeted, efficient approach to connect with decision-makers and drive real, measurable engagement.
Services used: Single touch, double registration, digital display advertising, custom content.

The solution

We built a smarter content syndication strategy tailored to Stratus’s key markets. By tightening audience targeting, aligning content to each region, and layering in custom messaging, we helped Stratus reach the right buyers — improving engagement quality and building a stronger pipeline across North America, EMEA, and APAC.
STRENGTH IN NUMBERS

The results

Smarter targeting, better-aligned content, and a multi-channel push helped Stratus turn a complex lead gen challenge into three consecutive campaign wins. With a strong foundation in place, the partnership is expanding, with even more campaigns ready to launch.

200

MQL’s generated

60%
of campaigns delivered leads ahead of schedule
3
key global markets engaged (North America, EMEA, APAC)

Your next campaign starts here

Our team’s here to help you hit the right audience, fast — and deliver results that show up in your pipeline. Fill in a few details and we’ll be in touch.

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TI Marketing Solutions is a B2B marketing partner built from TechInformed — a trusted technology publisher for decision-makers. We combine publisher credibility with lead gen focus to help brands reach buyers through targeted content, qualified leads, and trusted awareness programs.

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