Great content doesn’t just fill space — it drives action.
From thought leadership and research to podcasts, whitepapers, and sponsored articles, our custom content solutions are built to connect your brand with buyers at every stage of the journey.
High-value content with long shelf life. These gated pieces inform, influence, and keep delivering leads long after launch.
Position your brand as the expert. We pair insight-driven writing with smart design and expert interviews to create content that shapes conversations in your space.
Tap into TechInformed’s trusted editorial voice. Reach our audience with content that blends your message with our platform — creating alignment, credibility, and clicks.
Your campaign, your way — all in one focused destination.
Microsites bring your content together into one immersive hub, giving buyers a branded space to explore, learn, and engage. Ideal for longer programs, product launches, or multi-asset campaigns.
Show up in the conversations that matter. Share your story in a relaxed, interview-style format that builds trust and shows your expertise — with the support of a team that knows how to make you sound your best.
Content isn’t just for branding — it should drive results.
On custom content vs. standard ads. Content that earns attention and builds connection.
Ensure your content reaches the right audience with precise targeting.
On TechInformed.com. Host your content in a trusted editorial environment built for tech buyers.
Danielle Goode, currently CMO at Elastio, is a seasoned marketing executive with over 25 years of experience driving growth and differentiation in technology. She has deep expertise in cyber recovery, AI, data protection, and cloud, and excels at translating complex technologies into clear, compelling narratives that connect with global audiences.
Dani has driven demand and scaled growth at Dell, Red Hat, Hitachi, and multiple early-stage startups, while forging partnerships with leaders such as VMware, NVIDIA, AWS, and IBM. Recognized for her people-centered leadership and data-driven strategy, she builds environments where teams thrive, and results speak for themselves.
Dani holds a B.A. in Communications from the S.I. Newhouse School at Syracuse University. Based in Boston, she is also a proud mom to two sons (Jake & Derek Pryor), an advisor to small businesses, and a passionate advocate for mental health. Outside of work, she enjoys fitness, family adventures, anything to “unplug,” and mentoring or inspiring the next generation of leaders.
As Chief Marketing Officer, Ken is responsible for worldwide marketing strategy, programs and execution to build Aryaka’s leadership position and go to market success. Ken is a Silicon Valley marketing leader with a proven ability to build categories and brands and drive business growth. His experience spans industry giants like Intel, Netscape and McAfee, where he drove the marketing that put the Secure Web Gateway business on a trajectory to grow from $50 million to over $300 million in just three years. Prior to joining Aryaka, Ken ran a successful go to market consulting practice where he helped create over $15 billion in market valuation including IPOs and successful exits for over a dozen clients.
Madelaine Oppert is the SVP of Global Marketing at iResearch Services and TechInformed, with over 19 years of experience leading B2B marketing strategy at the executive level. She specializes in demand generation, thought leadership, and full-funnel brand growth, helping global organizations connect with decision-makers and convert insight into measurable impact. As moderator Madelaine brings both strategic expertise and practical perspective to guide an engaging discussion on how today’s marketers can build pipelines that last.